Katherine Cleland On Marketing

News & Resources

The latest thoughts, tips and ideas on Marketing Strategy, marketing budgets and planning, go to market details and digital marketing.  

In other words, the BLOG

 

SEO What is it, and Why do I need it for my Small Business?

SEO What is it, and Why do I need it for my Small Business?

"What is SEO, and why do I need to do it"? SEO is Search engine optimization-  managing your website both on page and on the internet broadly for the search engines like Google and Bing so that you show up when people are searching for your services online.   It...

On The Jobs Act for Startups…

On The Jobs Act for Startups…

Changes in Jobs Act - Summary for StartUps Note: We are not lawyers, this is not legal advice.  Please consult your lawyer for details The revised JOBSACT will change the regulations for solicitation of funding.  Most of us know this as the start to really open...

Is Page Rank Important.. SEO takes an Insider

Is Page Rank Important.. SEO takes an Insider

SEO requires insider knowledge of markets, customer language, industry structure, jargon and regional differences. This article was posted bye SEO book, recommending that companies not completely outsource their SEO. This is so important, SEO requires insider...

The Jobs Act- The Hidden Grenade for Angel Investing

The Jobs Act- The Hidden Grenade for Angel Investing

The Jobs Act- Unexpected Rules Proposed in addition to General Solicitation Written for the Seattle Angel Conference. We billed it as "The JOBS Act Consequences, New Rules for Angel Investors."  It could just have validly been called, "The Hidden Grenade in the JOBS...